Project Brief
"Design a flower-ordering flow for a trendy florist"
MISSION AND IDENTITY -
DESIGNING A FLOWER-ORDERING FLOW FOR A TRENDY FLORIST
The brief assignment focused on creating a responsive web layout for both desktop and smartphone use. It revolved around designing a flower-ordering flow for a trendy florist.
Initial steps involved research on top-rated online florists and award-winning florist shops for inspiration. A challenge was collaborating with a client to design a clean, minimalist layout based on a lavender motif called Alfazema, guided by the client's preferences and vision.
I aimed to create a captivating website, one where visitors could get lost for hours. It's a platform for the owner to showcase wedding photos, letting potential clients imagine their future together.
-Little subjective personal note
INCLUSIVITY -
A FLOWER IS A FLOWER AND LOVE IS LOVE
In my 'trendy flower shop,' spotlighting wedding arrangements and decorations was key. Prioritizing accessibility and inclusivity, we aimed to create a website where everyone feels a sense of belonging and respect. It was crucial that users could connect with the webpage and envision utilizing our services. Emphasizing inclusivity not only attracts new clients but also fosters a positive and empowering user experience, allowing them to see themselves and their vision reflected without judgment.
In the end -
IN LIKE THE SEASONS!
Alfazema, the final product, successfully fulfills all set goals and assignment requirements. It stands as an engaging and accessible webpage for an online flower shop, tailored to meet user needs and align with the client's vision. The platform offers reliability and accessibility for diverse customers to explore flower arrangements and book a florist for any occasion, all while ensuring ease of use from any location or situation, maintaining its responsive design and seamless flow.
